Intriguing
The word intriguing mean to arouse curiosity or interest. That is something for which one might develop fascination. This is specifically used to denote something that is subtle or strange. A person might feel the urge to know more in such cases and therefore invest their energy upon discovering or gathering more information about that particular thing. This very nature of human beings are put into use by the different marketing agencies. The consumer behaviorist often uses techniques and leads to arousal of interest about he thing they want to sell among the buyer or their consumers. Then the consumers voluntarily engage in activities that provides them with more information of the product in discussion. This eventually leads towards the increased chance of the customer or the consumer for getting convinced for buying the thing that the agency is trying to sell. Therefore, in this way intriguing nature of human beings are utilized by the ad agencies.